Is Amazon Fresh Coming to Brookfield? Yes!

Update from Brookfield Department of Economic Development Commission on 06/09/2022

Amazon Fresh is Hiring! In partnership with the Amazon Fresh’s Economic Development team, they have issued announcements for the Store Manager, Assistant Store Manager, and Zone Leads positions. These are roles that include some supervision of associate-level staff. The next to be posted will be those for our Store Associates. Then they will post an announcement for Overnight (ON) Associate roles followed by remaining Associate roles to be posted, including Dayside Grocery, Dayside Meat, Seafood and Produce, and Dayside Prepared Foods, Dayside Flex, ON Grocery, ON FSA, ON Kitchen. Feel free to track the announcements. Visit AmazonStores.Jobs and search “Brookfield” for more information. The postings are live and on-line – follow them closely as some dates may change.

A recent Bloomberg article confirmed what we already suspected, our “mystery store” in the Candlewood Lake Plaza in Brookfield will be an Amazon Fresh. https://www.bloomberg.com/news/articles/2021-04-22/amazon-s-automated-checkout-is-coming-to-full-size-supermarkets?sref=h6OFVeND   At present, the company has around 15 grocery stores across the country.  At least 30 more are reportedly in the works and this would be the first Amazon Fresh in Connecticut.

According to the article:

  • – The store will be full service, including a butcher counter
  • – The store will have electronic gates for exit and entry
  • – The store will still have traditional checkout counters

The typical Amazon Fresh stores are roughly 35,000 square feet, which is similar to Whole Foods, which is also owned by Amazon. The format incorporates a blend of in-store and online shopping, while offering consumers a variety of products at lower price points than the largely upscale options offered at Whole Foods.

Amazon’s checkout technology, called “Just Walk Out,” appears in planning documents. The technology allows customers to skip the checkout line by tracking any items they grab and charging them when they leave.

Is Amazon Fresh Coming to Brookfield? Yes!

Update from Brookfield Department of Economic Development Commission on 06/09/2022

Amazon Fresh is Hiring! In partnership with the Amazon Fresh's Economic Development team, they have issued announcements for the Store Manager, Assistant Store Manager, and Zone Leads positions. These are roles that include some supervision of associate-level staff. The next to be posted will be those for our Store Associates. Then they will post an announcement for Overnight (ON) Associate roles followed by remaining Associate roles to be posted, including Dayside Grocery, Dayside Meat, Seafood and Produce, and Dayside Prepared Foods, Dayside Flex, ON Grocery, ON FSA, ON Kitchen. Feel free to track the announcements. Visit AmazonStores.Jobs and search “Brookfield” for more information. The postings are live and on-line - follow them closely as some dates may change.

A recent Bloomberg article confirmed what we already suspected, our “mystery store” in the Candlewood Lake Plaza in Brookfield will be an Amazon Fresh. https://www.bloomberg.com/news/articles/2021-04-22/amazon-s-automated-checkout-is-coming-to-full-size-supermarkets?sref=h6OFVeND   At present, the company has around 15 grocery stores across the country.  At least 30 more are reportedly in the works and this would be the first Amazon Fresh in Connecticut.

According to the article:

  • - The store will be full service, including a butcher counter
  • - The store will have electronic gates for exit and entry
  • - The store will still have traditional checkout counters

The typical Amazon Fresh stores are roughly 35,000 square feet, which is similar to Whole Foods, which is also owned by Amazon. The format incorporates a blend of in-store and online shopping, while offering consumers a variety of products at lower price points than the largely upscale options offered at Whole Foods.

Amazon’s checkout technology, called “Just Walk Out,” appears in planning documents. The technology allows customers to skip the checkout line by tracking any items they grab and charging them when they leave.


Valid: 01/01/1970 - 01/01/1970

3 Replies to “Is Amazon Fresh Coming to Brookfield? Yes!”

  1. They have not announced an opening date yet. At present, we believe they are aiming for January but that date has been changed a few times already. We’ll keep you posted!

Leave a Reply

Your email address will not be published. Required fields are marked *